Everything You Need to Know About Primer and Makeup Lotions

When it comes to creating a flawless makeup look, using the right primer. This overlooked step serves as the foundation for your foundation, helping makeup adhere better and keeping your makeup fresh all day.

There are many types of primers available today, from nourishing makeup bases to oil-free options, and even long lasting makeup lotions. Choosing the right primer depends on your skin type, makeup needs, and the look you're trying to achieve.

What is Primer?

Primer is a preparatory product that you apply before foundation. They help makeup apply more evenly and last longer.

Depending on the formulation, primers can also address specific skin concerns. For example, a moisturizing makeup lotion is ideal for dry skin, while a water based primer works well for oily skin. If you're looking for staying power, a primer that locks in your look is the best choice.

Primer Varieties: Which One Suits You Best?

Let’s break down the main types of primers:

Hydrating Primer

If your skin feels tight or looks dull, a moisturizing makeup lotion is your best friend.

What It Does:

Replenishes dry skin

Helps makeup blend better

Nourishes the skin over time

Recommended For: Dehydrated complexions

2. Isolating Makeup Lotion

For those with sensitive or reactive skin, choose an protective primer.

Benefits:

Shields sensitive skin

Soothes and calms the skin

Maintains skin health

Recommended For: Sensitive or acne-prone skin

Lightweight Makeup Base

For those with oily or combination skin, a lightweight primer is the way to go.

Benefits:

Helps balance skin’s natural oils

Keeps foundation matte

Pairs well with water-based foundations

Best For: Anyone who prefers a light feel

4. Long Lasting Makeup Lotion

When longevity is a must, turn to a long lasting makeup lotion.

What It Does:

Extends makeup wear up to 12–16 hours

Ideal for special occasions

Can eliminate the need for touch-ups

Best For: Special occasions

Maximizing Your Primer’s Effectiveness

Applying your primer the right way can make a big difference. Follow these steps:

Start with clean, moisturized skin

Use a small amount—less is more

Focus on areas that need smoothing

Let it sit for a minute

Make sure your skincare has dried before applying primer.

What You Might Be Doing Wrong With Primer

Using the wrong type for your skin

Thinking more is better

Using clashing ingredients

Relying on primer to do everything

Using primer properly ensures better, longer-lasting results.

Customizing Primer to Your Routine

Consider these when picking a primer:

Dry, oily, combination, sensitive|Hydration, oil control, protection

Climate

What you want your makeup to look like

Full glam or everyday

If your foundation is water-based, your primer should be too.

Start Every Look with the Right Primer

No matter your skin type or makeup style, using the right makeup lotion can dramatically improve your results.

From hydrating primers that quench dry skin to water based primer for oily skin, and durable bases for marathon days, there’s a primer for everyone.

Test a few and find your favorite—and your pink blush skin (and makeup) will thank you.

Smooth skin and long wear are just a primer away.